What will give the popularity of esports content?

The popularity of esports constantly motivates video game publishers to continue to release the highest quality products. But in addition to the fact that they create these products and the content about them, they have to optimize it and publish on all platforms worldwide to maximize the impact on the audience and interest and increase engagement.

There is talk of esports in the 2024 Summer Olympics program in Paris. Among the critical problems of introducing esports to the Olympics, experts highlight the need for constant discussions and revision of disciplines since the popularity of video games is cyclical and in addition, new names are constantly appearing. Existing authorities have already met such concerns.

The explosive growth of the esports industry confirms the need for unique content. Many video game companies are trying to keep up with the trend. However, they lack additional, extraordinary options to reach a wider audience. Spectators need to get access not only to the games themselves and broadcasts, but also to some interactive сomponent.

Who offers better sports and esports content?

Today, the market of sports and esports content is rapidly developing. A list of factors that influence the growth is set out below: 

  • expanding live streaming of games
  • growth of audience range
  • improving infrastructure for league tournaments
  • high investor interests. 

In these conditions, finding a reliable sports and esports content data provider that has worked with a particular audience is essential. The provider must supply accurate and relevant data with minimal delay. 

Additionally, new teams and tournaments appear on the esports market every year, forcing the providers to expand the selection of сontent and update information promptly.

BETER is the industry’s leading provider of next-gen betting content and data, spanning fast sports, esports, live casino products, and gaming solutions. 

The brand offers the following products: BETER Esports, BETER Sports, BETER Live, and BETER Gaming. 

BETER also provides accurate pre-match and in-play odds calculated by dedicated trading experts for each match and increases operators’ turnover by offering the maximum coverage and efficient schedules that fill airtime with 24/7/365 matches.

Brand’s products are designed with the new generation of players in mind, all delivered to boost engagement, retention, and operator revenue. 

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